UpLook provided a single Point Of Sale for fashion blog readers, increasing conversions (and blogger’s commisions) by drastically reducing the sales cycle and removing multiple checkout frictions. The team was offered a $250k investment and office space in Cambridge, MA. Alongside winning the inaugural MIT Entrepreneurship Bootcamp 2014.


I created the above Minimum Viable Business Product in order to provide our service through a Wordpress widget utiliszing AJAX, Stripe payments and retailer APIs.

It was a fantastic priveledege to be involved in the MIT Bootcamp, you can read the Press Release for the full details of the intensive entrepreneurship week.

Bootcamp Statistics, MIT ODL

“It was an incredibly creative and a remarkable experience not just for the students but for all of us involved at MITx and edX,” said Anant Agarwal, CEO of edX. “We had an amazing group of students. They were extraordinarily inspiring. They are what make us want to get up in the morning and do what we’re doing.” from MIT ODL Press Relase

Bootcamp Attendees, Siddhartha Chaturvedi